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Momentum continues to build around the future of the Bend Central District (BCD), as the Bend City Council recently advanced a proposal to create an Economic Improvement District (EID) for the area. If approved, the EID would establish a dedicated funding source to support services and investments designed to strengthen the district’s business environment and support its long-term vision.
The proposed EID would help fund ongoing improvements such as district maintenance, beautification, lighting, landscaping, marketing and promotions, business support, events, safety and cleaning services, and coordinated district management. Supporters say these investments are intended to help create a more welcoming, vibrant, and economically resilient commercial area—one that better supports the businesses already operating there while attracting new customers, visitors, and investment.
The Bend Chamber has voiced support for the proposal, noting that the Bend Central District represents one of Bend’s most significant opportunities for thoughtful economic growth and redevelopment. In a recent letter to City Council, Bend Chamber CEO Sara Odendahl emphasized that while the City has made important one-time infrastructure investments in the district, additional ongoing resources are needed to fully activate the area and support long-term business success.
Feedback gathered from businesses already operating in the district highlighted that many business owners invested in the area because they believe in its long-term potential as a vibrant, creative hub for Bend. Those same businesses also expressed a desire for more visible near-term improvements that help employees, customers, and visitors feel safe, excited, and connected to the district.
The proposed EID follows a model already familiar in Bend. Similar district-based funding mechanisms have helped support the Downtown Bend Business Association and contributed to downtown’s vitality through coordinated programming, maintenance, marketing, and beautification efforts. The Bend Chamber believes the Bend Central District could benefit from a similar collaborative approach as the area continues to evolve, and also recognizes and appreciates the important work already being done by the Bend Central District Business Association (BCDBA) to build community, advocate for the district, and help shape a shared vision for the area’s future.
It is also understandable, however, that some businesses and property owners have concerns about additional costs, especially amid broader economic uncertainty and rising operational expenses. The BCDBA believes the proposal represents a strategic investment in the district’s future—one that can help increase foot traffic, improve customer experience, attract additional private investment, and support stronger business activity over time.
The Bend Chamber also appreciates the continued partnership and leadership from City staff and members of the Bend City Council who have worked collaboratively with businesses and stakeholders throughout this process. As conversations continue, the Chamber encourages ongoing engagement between the City, district partners, businesses, and property owners to ensure the EID remains transparent, responsive, and focused on delivering measurable value to the district and the broader Bend economy.
